The company was founded in June 1993 by Damon Way and Ken Block,it was originally based in Carlsbad, California, but is now based in Huntington Beach, California, United States. DC originally stood for "Droors Clothing", but since the sale of Droors Clothing (which is now defunct), DC no longer has ties to Droors and is simply DC Shoes, Inc. On March 8, 2004, DC Shoes was acquired by Quiksilver in an US$87 million transaction. In 2010, DC Shoes moved from Vista, California, to Quiksilver's headquarters in Huntington Beach. A video entitled Skateboarding Is Forever was released online in 2010 and featured parts from the amateur DC skateboard team at the time: Marquise Henry, Matt Miller, Wes Kremer, Evan Smith, and Greg Myers. Apart from Myers and Henry, all of the skateboarders from the video remain sponsored by the company in 2013, and have since attained professional status (Myers was arrested following a carjacking incident in October 2012). In 2011, the brand underwent a rejuvenation process that included the design of a new flag logo.As part of this process, new skateboard team announcements were progressively made and a series of advertisements, under the direction of new team member Steve Berra, were released online. The other new team announcements were Mikey Taylor, Mike Mo Capaldi, Nyjah Huston, Chris Cole, and Davis Torgerson. Felipe Gustavo was introduced at a later stage. A further progression of the brand relaunch was the "Rediscover" campaign that commenced in December 2011, following the addition of Capaldi and Huston to the skateboard team. The campaign is entitled "Rediscover DC" and the launch signified the first time that the entire DC team had been brought together in nearly a decade. The first individual installment of the campaign was entitled "Rediscover Technology" and featured Chris Cole's signature shoe.[16] The subsequent instalments are as follows:
Following the brand relaunch, Taylor was the first new team member to release a signature model, as well as a corresponding full video part, both of which were launched in July 2012. As of August 2012, the DC company had entered the women's market and the "Women's Fall 12 Collection" consisted of footwear, apparel, accessories, soft goods, and accessories. In the first half of 2013, the promotion of new team members continued as Capaldi ("Mike Mo S"), Kremer ("Wes Kremer Pro"), and Huston released signature shoe models. On the final night of May 2013, a launch event was held at the Roosevelt Hotel in Los Angeles, California, U.S. for the first signature model skate shoe of Huston's career, with Pete Rock in the role of DJ. The model is named the "Nyjah Huston Signature Shoe" and the promotional advertisement features Huston executing a trick at set of stairs at Hollywood High School in Los Angeles, U.S. Cyril Jackson, accompanied by the "Baker Council S" shoe model, was introduced as a new amateur team member in mid-August 2013. Miller's first professional shoe model with the brand was announced on October 6, 2014. Titled the "Matt Miller S," the shoe was released after Miller had been sponsored by DC Shoes for six years. The company's skate team embarked on the "Defy Convention Asia" tour at the start of November 2014. Tristan Funkhouser and Bobby De Keyzer were added to the global skateboarding team amateur squad on December 19, 2014, through the release of a YouTube welcome video that is just under 10 minutes in duration. The company described both additions as "unique" in the promotional blurb for the "Defunkt" video.
LIMITED TIME OFFER! valid until 28/10/2022
LIMITED TIME OFFER! valid until 28/10/2022
BOARD PANT FEATURES: 5,000mm waterproof 5,000g breathability skinny 100% polyester micro twill midweight Critically taped seams 40g polyinsulation Taffeta lining Mesh lined venting Shant control Boot gaiter Snapped hem boot gusset Lift pass hook BOARD PANT FEATURES: 5,000mm waterproof 5,000g breathability skinny 100% polyester...
SNOWBOARD PANT FEATURES:EXOTEX 10 (10,000mm, 10,000gms) 100% Nylon Twill 40gms insulation Taffeta lining Critically taped seams Mesh lined ventings Hem lift-up system Coated taffeta boot gaiter Internal waist adjusters Snapped bottom leg gusset Jacket to pant attachment system Lift ticket holder SNOWBOARD PANT FEATURES:EXOTEX 10 (10,000mm, 10,000gms) 100% Nylon Twill 40gms...
LIMITED TIME OFFER! valid until 28/10/2022
LIMITED TIME OFFER! valid until 28/10/2022
SHOES FEATURES:Canvas lining Vulcanized construction for board feel & sidewall grip Abrasion-resistant sticky rubber outsole DC's trademarked Pill Pattern tread SHOES FEATURES:Canvas lining Vulcanized construction for board feel & sidewall...
LIMITED TIME OFFER! valid until 28/10/2022
BIB FEATURES:Fit: Regular fit, relaxed for freedom of movement and layering EXOTEX™ 10K (10 000mm, 5 000g) Polyester dobby fabric Warmth & lining: Insulation [120g] Taffeta lining Critically taped seams Stretch braces with adjustable buckles Waist gaiter Articulated legs DWR coated boot gaiter Stretch gusset on the side Zip-up hand warmer pockets... BIB FEATURES:Fit: Regular fit, relaxed for freedom of movement and layering EXOTEX™...
LIMITED TIME OFFER! valid until 28/10/2022
PANT FEATURES:Fit: Tailored fit, urban-inspired for a modern look EXOTEX™ 10K (10 000mm, 5 000g) Insulation [40g] Taffeta lining Critically taped seams Jacket-to-pant attachment system Hem lift-up system Articulated legs DWR coated boot gaiter Boot gusset with snap closure Zip-up hand warmer pockets Zip-up thigh pocket Velcro thigh pocket Velcro back... PANT FEATURES:Fit: Tailored fit, urban-inspired for a modern look EXOTEX™ 10K (10...
LIMITED TIME OFFER! valid until 28/10/2022
FEATURES SHOES: Full leather flower upper Metallic lashes and embossed logo on the fourth Vulcanized construction Adhesive and abrasion resistant sole DC pattern pill found COMPOSITION: Upper: leather Lining: fabric Sole: rubber FEATURES SHOES: Full leather flower upper Metallic lashes and embossed logo on the...
LIMITED TIME OFFER! valid until 28/10/2022
FEATURES BOOTS:Leather upper construction UniLite™ athletic inspired outsole for comfort Rubber tread for grip Torstein Horgmo branding & artworkCOMPOSITION Upper: Leather Lining: Textile Outsole: Rubber FEATURES BOOTS:Leather upper construction UniLite™ athletic inspired outsole for...
LIMITED TIME OFFER! valid until 28/10/2022
FEATURES BOOTS:Heavy duty leather construction D-rings & speed lacing hardware Durable tread on outsole Welt stitch detail Water resistant COMPOSIZIONE:Upper: Leather Lining: Textile Outsole: Rubber FEATURES BOOTS:Heavy duty leather construction D-rings & speed lacing...
FEATURES BOOTS:Premium leather upper Sherpa lined Tongue gussets Medial zipper Vulcanized construction DC's trademarked Pill Pattern treadCOMPOSITION: Upper: Leather Lining: Textile Outsole: Rubber FEATURES BOOTS:Premium leather upper Sherpa lined Tongue gussets Medial zipper...
LIMITED TIME OFFER! valid until 28/10/2022
FEATURES SHOES:Premium leather upper Metal DC eyelets Vulcanized construction Abrasion-resistant sticky rubber outsole DC's trademarked Pill Pattern treadCOMPOSITION: Upper: Leather Lining: Textile Outsole: Rubber FEATURES SHOES:Premium leather upper Metal DC eyelets Vulcanized construction...
FEATURES PANT DC BANSHEE: Waterproofing: 10K DC WEATHER DEFENSE technology Polyester dobby fabric Regular fit Insulation: fill weight 40g Taffeta lining Articulated legs Critically taped seams Jacket-to-pant attachment system Internal waist adjusters Zip-up hand-warmer pockets Cargo pockets with hook & loop fastener tape storm flap Hook & loop... FEATURES PANT DC BANSHEE: Waterproofing: 10K DC WEATHER DEFENSE technology Polyester...
LIMITED TIME OFFER! valid until 28/10/2022
Classic style meets modern design in this retro military-inspired jacket. It features 10K waterproofing and 80G of insulation. A layered bottom hem adds length for a more fashionable fit. FEATURES SNOWBOARD JACKET DC: Waterproofing: Weather Defense 10K for good waterproofing [10,000 mm/5000g] Fabric: Printed or solid polyester [depending on colourway]... Classic style meets modern design in this retro military-inspired jacket. It features...
LIMITED TIME OFFER! valid until 28/10/2022
FEATURES PANT SNOWBOARD DC:A certified classic with a tailored fit and timeless, 5-pocket denim jean styling.Waterproofing: Weather Defense 15K for great waterproofing (15,000 mm/10,000g) Tailored Fit Warmth/Lining: Shell Mesh lining with brushed tricot on the knees and taffeta on seat Fully taped seams Mesh lined leg vents Jacket-to-pant attachment... FEATURES PANT SNOWBOARD DC:A certified classic with a tailored fit and timeless,...
FEATURES JACKET DC LIBERTY: 10K/10K waterproofing & breathability Critically taped seams Standard fit Insulation Hybrid Down, 350g Body, 250g sleeves and hood Mesh lined venting Taffeta lining Waist gaiter 2-way adjustable hood Hood with visor Jacket-to-pant attachment system Lycra cuff gaiter Media pocket Interior mesh stash pocket 100% Polyester FEATURES JACKET DC LIBERTY: 10K/10K waterproofing & breathability Critically taped...
LIMITED TIME OFFER! valid until 28/10/2022
LIMITED TIME OFFER! valid until 28/10/2022
LIMITED TIME OFFER! valid until 28/10/2022
LIMITED TIME OFFER! valid until 28/10/2022
LIMITED TIME OFFER! valid until 28/10/2022
LIMITED TIME OFFER! valid until 28/10/2022
LIMITED TIME OFFER! valid until 28/10/2022
FEATURES SNOWBOARD PANT DC: Waterproofing: Weather Defense 10K (10,000 mm/5000g) Regular fit Warmth/Lining: 80g insulation (Fill weight) Taffeta lining Critically taped seams Mesh lined leg vents Elasticated braces with adjustable buckles Jacket-to-pant attachment system Articulated legs Durable Water Repellent (DWR) coated boot gaiter Boot gusset with... FEATURES SNOWBOARD PANT DC: Waterproofing: Weather Defense 10K (10,000 mm/5000g)...
FEATURES: 100% acrylic Fold-up cuff design FEATURES: 100% acrylic Fold-up cuff design
In StockFEATURES: 100% Acrylic Fold-up cuff design FEATURES: 100% Acrylic Fold-up cuff design
In StockFEATURES SHORT DC: 4-way stretch fabric 18" outseam, above the knee Scalloped hem Colour blocking Drawcord in the waistband Lycra fly with hook & loop tape closure Back pocket with zip COMPOSITION: 90% Polyester 10% Elastane FEATURES SHORT DC: 4-way stretch fabric 18" outseam, above the knee Scalloped hem...
FEATURES BACKPACK DC:Large logo screen-print Eyelets on the bottom corners Small zip-up accessory pocket on the inside One size FEATURES BACKPACK DC:Large logo screen-print Eyelets on the bottom corners Small...
In Stock